REW Certification :: The First Certification

Coming into 2010, you'll see a strong theme at Webographers.com of the REW Certification being the "First Certification" that should be obtained in a Real Estate professional's career.

As of late, we're seeing a rush of the following professionals seeking the REW Certification:

(1) Those Considering a Real Estate License - Those considering a real estate career, are seeking the REW Certification.  We've had numerous calls, inquiries and sign-ups on those about to enter license training.  Q&A with this audience has shown that real estate technology and establishing a consumer-facing web presence is foremost on their minds due to their experience as a real estate consumer...the REW Certification is a part of their business planning for when they obtain their license. 

FACT: Individuals do not have to already have their real estate license to obtain the REW Certification.

(2) Those Obtaining Their License -  Those currently in Real Estate License Classes (Pre-License Training) are a hot group currently obtaining the REW Certification.  Without question, REW Certification is the most desired certification, coming first in their educational pipeline...as it pertains to establishing a "online business storefront, with consumer-facing backend technologies to manage one's business".  Other niche speciality certifications for working with "Seniors", or "Luxury" properties, are certifications as deemed as useful "later" in one's career.

(3) Those Yet to Adopt Technology - Those agents & brokers who have yet to adopt technologies and surround themselves with technology-driven assistants to grow business as a top-producer, are turning to the REW Certification.  This audience is true of the first-year agent, or the 20+ year career agent.   This audience has likely put off adopting new, online business strategies to best work with today's tech-savvy consumer. 

Today's consumer is very choosy about working with professionals who clearly show technology is a competency of their business.  "Wearing" the REAL ESTATE WEBOGRAPHER certification, clearly shows a benchmark towards technology adoption and usage.