Word of Mouth :: Phyllis Harb

We had the pleasure of interviewing Phyllis Harb, a recent REAL ESTATE WEBOGRAPHER™ (REW™) certificant.

Phyllis spent a successful decade in mortgage banking and entered the real estate profession in 1989. She is a well-established negotiator, ranked in the top 5% of agents in the nation. In addition to her REW™ certification, e-Pro, S.R.E.S. designations, Phyllis is an approved course instructor for the Dept. of Real Estate in California and is licensed to teach continuing education (CE) courses to her peers in the Real Estate and Mortgage Banking fields.

Phyllis is well known for utilizing the latest, time-proven technologies and she has several highly ranked award winning web sites. Because of her decorated real estate career and her highly established web presence, we took a few moments to ask some questions on her thoughts of the program.

1) What is your background?

I have been selling real estate since 1989, prior to that I was in mortgage banking.

2) Why did you undertake the REAL ESTATE WEBOGRAPHER™ (REW™) certification?

I undertook the REW™ certification because I wanted to learn more about blogging and search engine marketing. I have two web sites: www.RealtorHarb.com and www.Glendale-Real-Estate-Agent.com. I also have a blog at http://los-angeles-real-estate-blog.com. In addition, I have three interactive community forums.

• www.LCFOnlineCommunity.com
• www.GlendaleOnlineCommunity.com
• www.PasadenaOnlineCommunity.com

3) What are your impressions of the online experience?

The certification was easy to take (at my leisure) and simple to grasp concepts. Although I feel that I know a lot about the Internet and Internet Marketing, I was delighted to learn even more about RE Technology from the REW program. In addition, the search engine marketing was especially helpful for me at this time (because of my blogs).

4) How long did it take you to complete the certification?

The training took approximately 12 hours.

5) What would you tell those who are considering this certification?

Internet Marketing is often overlooked by Realtors. There is a lot of business being done on the Internet by web savvy agents. Internet marketing is much less expensive than more traditional advertising such as print and farming. With less marketing dollars, more business can be gained through the Internet.

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Thanks Phyllis and all the Best!