What is a Webographer?

Webography - is the art or practice of establishing a seamless web presence through the selection of various web-based applications, joined together through basic and applied web techniques.

Webographer - doer of Webography.

REAL ESTATE WEBOGRAPHER™ - denotes standards in applied web techniques and adherence to the Commitment Document as set forth by the National Institute of Webographers, LLC (Webographers.com); the owner of the REAL ESTATE WEBOGRAPHER™ certification mark.

Unified Approach to Real Estate Web Applications
Webography implies using out-of-the-box solutions, joined together for your web presence (like a puzzle). When one considers business requirements like an agent website, virtual/online tours, electronic forms and online transaction management--is there one, all-inclusive service provider in existence of these technologies? The answer to that question is regretfully no.

An agent must establish customer relationships with various service providers, being mindful of how they can be joined together for seamless functionality, look, and appearance. After selection of these service providers, the agent or assistant applies basic web techniques, to establish a seamless web presence. Such efforts to establish a seamless web presence includes: selecting products “natively” compatible with each other, ensuring the same personal and corporate branding is applied across all web applications, selecting similar color schemes and much more.

This process is an evolution from traditional web design to establish and maintain an agent’s real estate, web presence. It empowers agents and their assistants the ability to self-serve their business objectives online the easy way. There are many providers of web-based applications for real estate, thus it may be a challenge for real estate professionals to choose the right services that best fits his or her endeavors and budget.

The REAL ESTATE WEBOGRAPHER™ certification curriculum covers an array of web-centric technologies and services.  Although educating on the value-proposition of each distinct technology competency, the unified approach towards a seamless, all-inclusive web presence is carried through the educational experience.